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That means you’re probably a founder, something in your brand is not clicking, and you’re here to fix it. Everything you need is down below, but if there’s a question or something missing, please reach out to me and I’d love to answer them (💌[email protected])
(Pssst! Click … in the top right corner > hit duplicate or add to notion so you can edit!)
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Your brand is about way more than your socials, or your colors, or your fonts—it’s the experience that people have with it and how they feel when they do. From your visuals to your messaging to how you show up online, every touchpoint shapes how potential clients see you. But is your brand working for you or against you?
That’s where this DIY Brand Audit comes in. Think of it as a quick check-up for your brand. By going through this checklist, you’ll uncover what’s working, what’s inconsistent, and where you might be losing potential customers.
✅ Step 1: Answer each question honestly—there are no wrong answers!
✅ Step 2: If you check “yes” to most items, great! If not, make note of the areas that need improvement.
âś… Step 3: Use your final score to gauge how strong your brand is.
✅ Step 4: If you spot gaps, don’t panic!!! Keep reading because I have solutions.
At the end, I’ll give you actionable next steps to strengthen your brand—and get it to where you want to go. Okay, let’s gooooo 👇
This is where you answer as honestly as possible and tally up your score to determine your brand strength. You’ll be able to identity which areas of your brand are the weakest and figure out the game plan for fixing it! 🤩 Each checkmark = 1 point!
(Does your brand have a strong foundation?)